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This course introduces the concept of a product, another important component of the marketing mix. What is a Product and what makes it unique (Product/Service design) before it can be marketed? It also elaborates upon the different levels of decision a marketer needs to make throughout the product management process. The four Ps of marketing are the core factors that play a crucial role when a service is being marketed to the public. They are key components of the marketing mix and are constrained by multiple factors in the business. All of them interact significantly with one another to meet the marketing goals and objectives.
Skills covered:Product Management in Marketing
No prior knowledge is required. Students/working professionals from all backgrounds can enrol.
Internet with access to desktop or laptop or Great Learning App (Android, iOS)
Name: Great Learning Team
Mobile Number: +91 – 6366837460
Email ID: firstname.lastname@example.org
Great Lakes E-Learning Services Pvt. Ltd.
Learners who successfully complete this course will get a free Certificate of Completion from Great Learning.